It’s hard to believe that our very own Rachel Trimarco, a self-professed born planner, never intended to start a career in the wedding industry. Fast forward ten years later and she’s running a successful floral design and décor company in the heart of Manhattan.
Rachel’s passion for flowers and sharp business aptitude led her to establish Bride & Blossom in 2008. Social media was just getting started. A new business couldn’t rely on posting eye-catching photos with snappy captions to attract attention and gain visibility. Rather, quality work, commitment, and maintaining excellent client relations were required. This was especially true in the wedding industry where goods and services are valued for their visual appeal and ability to meet clients’ aesthetic tastes.